Beach Life Classics
What Everyone's Saying
Summer '23 Collection
South Beach, 2019: Nothing Better than Doing Nothing® opened our first pop-up tent on iconic Ocean Drive, offering beach-themed tees, hats & more to beachgoers, surfers and vacationers alike.
After gaining massive popularity on South Beach, NBTDN® launched NothingBetterLife.com and began shipping our tees worldwide, quickly growing into one of the most popular lifestyle brands on the East Coast.
Ogunquit, Maine, 2021: We took NBTDN® to the next level with the opening of our first brick and mortar retail store. Our flagship location is a beach bum's dream featuring an endless selection of NBTDN® merchandise & gorgeous views of the Atlantic Ocean. Nothing Better Lifers flocked, and we opened our second store in Boston, MA soon after.
From our first pop-up on South Beach to now, NBTDN's goal has remained the same. To bring you the best apparel you'll find at the beach, backyard and everywhere in between and to never stop Living the Beach Life.
